Hey there, I’m Misty!
I’m a digital marketer with a passion for multi-channel strategy, content creation, and branding.
I started my marketing career as one of the first content marketing hires at IBM and that has shaped my entire marketing philosophy - no matter what, start with the customer and their experience. Whether it’s digital content, social, branding, if you don’t think about the customer journey, you’re already steps behind the competition.
My experience ranges from tech to food and beverages to consumer products. While I’ve worked heavily with rebrands and launches, I enjoy marketing everything in between! I’ve worked as a content marketing manager, tactical social media team member, blog manager, and digital marketing strategist.
Outside of marketing, I love traveling, craft beer, and women-owned businesses.
I have my BA from the University of California, Berkeley and my MS in Marketing from Texas A&M University. I currently reside in Oakland and love connecting with local businesses!